New work for Politico Magazine: Do Democrats Need a Bubba Strategy? 7/8/2014

The so-called Bubba Strategy might be the only proven way of getting rural-minded residents of very red states or regions to vote Democratic.

It was first road-tested in the state in 2001, when in his landmark run for Virginia governor, Democrat Mark Warner sponsored a truck operated by southwest Virginia’s Wood Brothers Racing team in a NASCAR race, appeared with bluegrass musician Ralph Stanley and slathered the deeply working-class region in “Sportsmen for Warner” signs signaling his support by and for gun owners.

Read more about Bubba Strategy architect Dave “Mudcat” Saunders and what—if any—future the political strategy may have among national Democrats in my first story for Politico Magazine.

Since the story was published, it’s been discussed on MSNBC’s Morning Joe, Hardball with Chris Matthews and, of course, Fark.